Edinburgh Access Panel relaunch

Red E  and Edinburgh Access Panel are pleased to announce the relaunch of their website. Fully WCAG Level AA compliant websites are now available from Red E for clients who want to meet the highest standards of accessibility as part of their commitment to their customers needs.

Accessibility is often a condition attached to funding and early accessibility planning can ensure the appropriate work is done. Ensure that you work with experts who have a track record in accessibility. Red E can help you meet your accessibility needs.

Edinburgh Access Panel works with Council partners and local businesses to improve accessibility for physically disabled and sensory impaired people, predominantly in relation to the built environment.

Cambo Institute

Cambo Institute website

Cambo Institute website

Cambo Institute

The Institute was formed in 1998, to provide learning, training and volunteering opportunities in environment, heritage, arts, culture and horticulture at Cambo Estate.

Demand for these opportunities has grown dramatically and Cambo Institute now wishes to safeguard the activities of the charity by converting heritage buildings on Cambo Estate for charitable use and ensure an income for the future sustainability of the charity.

The Cambo Institute website was developed and is maintained by the client using Adobe Dreamweaver. A complete site reorganisation and redesign was done in 2014. This was achieved primarily by replacing the CSS file, amending the navigation and adding a few attendant header and footer sections. The home page was reorganised with calls to action and social-media share and follow links. This work met the requirements of the funding bodies without the expense of developing a new site.

Red E maintain this site and provide ongoing support to the client at no extra cost. All Red E clients receive office-hours support by e-mail and/or telephone. Most minor issues – minor site amendments, support with mailing lists or help with a CMS – are attended to free of charge. This adds significantly to the long-term value of a website from Red E Web Design.


Famous Australian Sign Camels Wombats Kangaroos

Does the security issue with Open SSL mean your website is at risk, causing a problem or needing fixed?

If your site doesn’t use a secure socket layer then you don’t have to worry. Red E does not have any clients currently using a Secure Socket Layer Certificate.

Red E uses 1and1.co.uk hosting and their Managed Server or Webhosting package customers are not affected.

Other ISPs:
123-reg.co.uk has not been affected by this issue as their platform does not use the version of the technology that was affected.

GoDaddy patched all core services that were running the affected version of OpenSSL.

Mailchimp is not affected.

As a website user however you may wish to take the advice provided on the BBC website. And changing your important log-in passwords as a user and as a site editor would seem a quick and easy way to get peace of mind.

Keyword goes here

Someone sitting on grass presumably thinking about their keyword density

Someone sitting on grass presumably thinking about their keyword density

Here’s what a recent Spam email had to say about on-page Search Engine Optimisation (keyword also goes here):

First your keyword must appear in the title.Then it must appear in the URL. You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1, H2, H3 tags in your article. Your keyword should appear in your first paragraph and in the last sentence of the page. You should have relevant usage of bold and italics of your keyword. There should be one internal link to a page on your blog and you should have one image with an alt tag that has your keyword.

Assuming their keyword is the word “keyword” then they have achieved 5% keyword density. But since the keyword for this post is also “keyword” Google is by now shaking its little botnet head and sending this to SEO purgatory.

Our advice would be to keep on-page SEO in mind but not at the expense of readability. And remember the last sentence should contain the keyword.

Chart your site’s success with Google analytics

stairs up and down

stairs up and down

  1. Visit Google’s Analytics site
  2. Sign in or create an account
  3. Add your domain name (referred to as a property)
  4. Select Universal Analytics
  5. Select a method to verify your setup:
    1. tracking code which is pasted into each web page
    2. an HTML file which is placed in the root directory of your hosting  – Red E can help with this
  6. Check your site is verified in Google Analytics

From your Google Analytics account you can check sitemaps are working, add more sites, add more users and of course track your site visitors, the devices they use, popular pages etc.

Share the love

Add Social Share and Social Follow buttons to your site with Add This. Red E explains how to share the love.

Wacky pair of lovers to illustrate like and share social media buttons

Like and share

WordPress users – install the Share by AddThis and Follow by AddThis plugins.

Dreamweaver and HTML editors – generate code at the Add This site and paste it directly into pages or templates in Code view.

Contribute users – generate code at the Add This site and Red E will add the code to pages or templates for you.

MailChimp users – add Social Share and Social Follow content blocks. Drag them onto your newsletter and edit the block to display your choice of icons.

Display Follow buttons prominently but put Share buttons after content because you can’t expect visitors to decide to share your content before they have read it.

Track responses in the Add This analytics.